Saturday, December 15, 2007

What do you wish Wedding Gown Designers to know

The wedding business is a changing industry. Up until about 30 years ago all gowns worn by U.S. brides were manufactured domestically. Then, the migration toward Asian production until approximately 95% of all wedding gowns are made in China or another Asian country.

An imported product used to mean "cheap crap" but I have learned that crap is made when crap is ordered or accepted. I also know that if a quality product is demanded and continuously required, a quality product will be delivered.

There has been a lot of mis information propagated by opportunists posing as caring informants. My goal is to help both consumers and bridal retailers cut through all the self promoting wolves and call it what it is.

Over the past several months I have subscribed to a so called educator of brides who's mission it is to convince naive consumers that full service bridal salons are out to over charge and get rich on the backs of un thinking customers.

While I can't speak for every single bridal store in the world, I can say that there is a value and service offered by bridal shops on varying levels and hope to help brides and their families come to know when to buy from a full service bridal store and when it is ok to purchase elsewhere.

I have also watched many of the blogs out there in which individuals can post about anything they want, novices giving each other advice like they have a masters degree in weddings, and knowing that some brides will trust "sunshine lips" from Florida whom she has never met, more than she will trust a 25 year veteran of bridal and weddings because another self proclaimed online expert, also someone she has never met is spewing contempt for the very individuals most brides would do well to consider her new best friend for the duration of her engagement.

We welcome your questions, comments and concerns. If I can't answer your questions I'll find somebody who can. All I ask is that you don't use derogatory language towards any individual or business and Never, Never post the names of the business that you need help with. I will try to give you ideas as to how you can work it out. I am not a lawyer. I am a third generation bridal designer, retailer, wholesale manufacturer and importer or wedding gowns and formal wear. Maybe, once you understand the process you won't feel so inclined to forgo all of the wonderful assistance and information awaiting you at your local full service bridal shop.

I hope to hear from you soon.

Consumers and retailers alike are welcome on this chat.

Merry Christmas,

Lynette
Bridal Designer

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